LinkedIn’s Publisher Platform: Should You Use It?

linkedin publishing

by Andrew Hutchinson

At the end of February, LinkedIn announcedthat they would be expanding their popular Influencer program by opening their publishing platform to all users. From the LinkedIn announcement:

‘Starting today, LinkedIn is opening up our publishing platform to our members, giving them a powerful new way to build their professional brand. When a member publishes a post on LinkedIn, their original content becomes part of their professional profile, is shared with their trusted network and has the ability to reach the largest group of professionals ever assembled.’ Continue reading

LinkedIn Basics: Don’t Ignore These 6 Areas!

dont ignore linkedin

by Sue Cockburn

LinkedIn is an important social network for professionals, business owners and job seekers alike. It can help introduce us to new people, reconnect us with ones we may have lost touch with and bring new business opportunities (clients) our way. LinkedIn can play a valuable role in helping to build our online reputation, brand awareness, influence and network of connections. Continue reading

LinkedIn Will Now Rank Your Profile Based on Popularity

linkedin how you rank

by Alice Truong

LinkedIn has debuted a feature that will show users how they rank among their connections, which means LinkedIn vanity can now be quantified.

Who’s Viewed Your Profile, one of the social network’s most popular features, now includes a tool called How You Rank, which will show the most-viewed profiles among one’s company and greater network. Continue reading