by Justin Wilson
LinkedIn is a unique social network. It is where a broad range of professionals spend their time online, and there are a lot of them who do so! The perception that people set up their profile and then forget about LinkedIn is unfair too, as in April 2015, there were 187 million unique monthly visitors to LinkedIn.
But what are these people doing when they are on LinkedIn? It is one of three things: Continue reading
by Screwpile Communications
Learn the 15 inbound sales statistics that will reshape your approach to successful sales in the digital age. Continue reading
by Liz Bedor
Very few content marketers hit a home run each time they step up to bat. We’ve all had our fair share of strikeouts. Failures, however, are also learning experiences – especially those made by others. Mistakes provide insight into what to avoid in the future. As the content marketing space grows, so have the number of errors we’ve found many marketers make. Continue reading
by Hugh Briss
LinkedIn only shows you a fraction of your connections’ updates by default. Check out this video to make sure you see most of them. Continue reading
by William Arruda
LinkedIn provides an unrivaled branding and visibility opportunity for companies that harness the true power of LinkedIn and engage their staff. It is one of the most valuable branding tools you have—and right now, it’s a competitive advantage.
Very few companies have effectively implemented a comprehensive LinkedIn branding plan. Continue reading
by Jeff Bullas
In February last year, LinkedIn gave every member in the U.S. the ability to publish posts on LinkedIn – and the response was swift and enthusiastic. In fact just recently, LinkedIn reached more than one million posts.
Now since LinkedIn wants each one of more than 330 million members to be able to share their insights with other professionals across the globe, they’ve taken another big step toward that goal as they expand the ability to publish on LinkedIn to all members in English-speaking countries. Continue reading
by Damien Elsing
Have you ever spent time creating a piece of content, only to put it out there and all you hear is crickets?
It’s not a good feeling.
But what if your content just wasn’t speaking to your target audience? Continue reading
by Julia McCoy
Now that we are in the start of a brand new year, you might be asking yourself what marketing tactics you will implement for your brand in 2015. You know about all of the Internet marketing techniques, from social media marketing to building links. However, content marketing has been buzzing as a top-notch marketing strategy for quite a while now, and the hype has yet to fade away. Maybe there is something to this content marketing thing after all? Continue reading
by Koka Sexton
Growing a Bonsai tree requires a great deal of skill and patience. There are no shortcuts. There are only best practices that, when followed regularly, help the tree become more magnificent with each passing year.
Social sellers don’t flourish overnight either. Rather, gradual growth is achieved when sales pros routinely perform the right social selling activities. These activities can be divided into three areas of focus: Continue reading
Social Centered Selling Moments Video Series with Barb Giamanco and Video Ambassador Doug Lehman, discussing Sales, Social Selling, social media and training best practices. In this video we look at the status of Social Selling in the sales process. Continue reading